The artificial intelligence-based system which works in coordination with humans to carry out several tasks is known as a virtual assistant. Virtual assistants utilize many latest technologies like natural language processing, machine learning, and neural network to support the communications among the handlers. Virtual assistants in the healthcare sector are utilized to improve patient engagement. It helps the companies to collect information related to demography, insurance details, data mining, patient health history, expenses, and procurement specifics.
There are certain leading factors that are responsible for the rising demand in the global healthcare virtual assistants market. Some of them include increased usage of smartphones, rising penetration of the internet, increasing cases of chronic illnesses across the world, rising usage of healthcare applications, the need to diminish medical errors, and reduction in the cost of healthcare treatment & services. In addition, the increasing demand regarding healthcare administrations, lack of healthcare experts, and increasing advancement in technology combined with the concentration towards the development of multi-language support in the devices of virtual assistants will reinforce the development of the global healthcare virtual assistants market in the span of coming few years. Nevertheless, some of the key factors that are likely to hinder the overall market growth are the lack of awareness in the healthcare professionals and the risks related to data privacy.
Geographically, North America is estimated to lead the global healthcare virtual assistants market within the forecast period due to advancements in technology, increasing awareness about virtual assistants, rising preference for multiple patient engagements, etc. The region is further trailed by Europe, attributed to the supportive government norms, awareness about the new technologies, and reduction in healthcare expenses. In addition, Asia Pacific is also expected to register promising growth. This is attributed to the increasing number of people using smartphones and surged usage of remote monitoring devices in the region.
Some of the leading players in the global healthcare virtual assistants market include Nuance Communications Inc., Microsoft, Amazon, HealthTap Inc., Sensly, Infermedica, Babylon Healthcare Services Ltd, eGain Corporation, Verint Systems Inc., Kognito Solutions LLC, and others. Nuance Communications, Inc. and Microsoft, in 2019, partnered to improve the healthcare delivery services. The partnership was aimed to utilize advanced technologies to reduce the clinical tension among patients and doctors by letting doctors concentrate more on the patients.