The rising demand for anti-aging products all over the world is the major reason behind the growth in the global anti-aging products and therapies market. Companies are also developing anti-aging products with improved efficiency which are likely to contribute to market development. Moreover, technological advancement has led to rise in better and more radical anti-aging products. These products and therapies help in skin hydration and are rich in antioxidants. The key players are investing on a huge scale to come up with counteracting products for aging and reducing other aging symptoms like marks and wrinkles. Key ingredients like antioxidants, magnolia, Q 10, hyaluronan, and arctiin are known to lock in moisture coupled with a reduction in radicals and wrinkles. Moreover, increased concerns about health and youth are foreseen to bolster global market demand.
Moreover, surging demand for natural and organic products will also encourage the demand in the global anti-aging products and therapies market in the upcoming years. Besides, players are also investing in research and development activities to come up with better products and improved marketing strategies by working on promotional activities.
The global anti-aging products and therapies market is broadly classified into product, active ingredients, therapies & services, demographics, and region. Based on product, the market is segmented into anti-wrinkle, UV absorbers, anti-stretch, hair color, natural, intense pulsed light, microdermabrasion, oils & serums, shampoo & conditioner, and others. Active ingredients segment is divided into epidermal growth factors, alpha hydroxy acids, Argireline, peptides, retinol, coenzyme Q10, vitamin C, sun protection factor, antioxidants, and others. In terms of therapies & services, the market is categorized into abdominoplasty, eyelid surgery, breast augmentation, hormone replacement therapy, sclerotherapy, liposuction, injectable skin, hair restoration services, anti-pigmentation therapy, chemical peels, and others. On the basis of demography, the global anti-aging products and therapies market is segmented into generation X, baby boomer, and generation Y.
Geographically, the global anti-aging products and therapies market is anticipated to be led by North America with the highest market share within the forecast period. This is credited to the surging number of people adopting anti-aging products and the rising usage of personal grooming products in the market. The region is majorly supported by the US. North America is further expected to be trailed by Europe in coming years. This is attributed to rising beauty awareness, more look-conscious people, and the adoption of healthy lifestyles among people. Moreover, Asia Pacific is also likely to register a notable growth rate owing to the advancement in technology and urbanization. With rapid aging symptoms in people, the Middle East & Africa region is also foreseen to depict a significant growth.
Some of the leading players operating in the global market are Unilever, Revlon, P& G, L’Oreal, Beiersdorf, Avon Products, Missha, Coty, Lotus Herbals, Chanel, Oriflame, Skin Food, Nature Republic, Rachel K Cosmetics, and Clarins.
A while ago, a New York-based company, Hatch, which is a pregnancy brand, came up with a belly mask that helps in reducing the stretch marks and provides skin hydration.